making reputations newsworthy

At NewsMark Public Relations we help business owners attract positive media attention.

Along the way, we create engaging digital content, optimize search engine visibility and enhance brand image.

NewsMark Public Relations Clients in the news

Positive news drives the public relations messages of our clients, whether it’s on television, radio, social media, or in newspapers and magazines

Millions of social media influencers, journalists, editors,  and freelancers make up the global media market.

How many told your story today?

As former journalists, we’ve witnessed the excellent impact that positive news can have on clients’ businesses, from privately held start-ups, to established, publicly traded companies.

We combine online optimization with media outreach strategies that earn results for golf and country clubs, law firms, restaurants and businesses looking to stand out from the competition.

Results – Golf & Country Clubs

We anticipate media deadlines, craft newsworthy client stories, and leverage valuable editorial relationships to ignite media attention and amplify brand image.

CBS News 12 - Golf Clubhouse Grand Opening

“Mark Hopkinson and his team can always be relied on to drill down into the information that our non-profit foundation shares and distill positive messages in a way that is both honest and compelling. They are a first-class PR firm.”

– Mark Freeman

Board of Directors President, BallenIsles Charities Foundation

Featured Golf Clubs

We get your story told.

“Mark’s expertise with local media coverage, advertorial writing and placement strategy, video, taglines and testimonials has improved our culture, membership sales and success.”

– Daniel Sayed

General Manager, The Falls Club

website development project by NewsMark Public Relations

Frenchman’s Creek earns high praise

“We chose NewsMark Public Relations over half-a-dozen PR firms that we interviewed and were rewarded with excellent results!”

– Achal Goswami

Executive Director, Frenchman’s Creek Beach & Country Club

Frenchman's Creek Club House

Results – Law Firm

Mark-Tepper-in-Prime-Magazine-May-2016_Page_2

SuN SENTINEL

NEWSPAPER

WPXP TV

Television

Miami Herald-Mark-Tepper-interview
Miami Herald

Newspaper

“The excellent positioning of our law firm in the local and national market has been as a direct result of NewsMark’s public relations activities. We’re writing new cases all the time!”

– Attorney Mark A. Tepper

former Chief Trial Counsel at the New York Attorney General’s Bureau of Investor Protection and Securities.

National Law Journal interviews Attorney Mark Tepper
The National Law Journal

Trade Press

The New York Times article archive
The New York Times

Newspaper

Daily Business Review law firm article
Daily Business Review

Newspaper

Reputation Matters

“But it’s not just about getting media and social coverage – it’s also about building and maintaining credibility,” says NewsMark Public Relations CEO, Mark Hopkinson.

A study by Forbes found that companies with strong reputations have an average return on assets (ROA) that is nearly double that of companies with a weak image.

“It’s crucial that today’s communication strategies focus on maintaining trust internally and externally. The challenge isn’t just about sustained media outreach, it’s about credibility,” Hopkinson says.

Is your reputation being overlooked in the digital media landscape?

Although constantly evolving, it’s a landscape rich in opportunities for businesses to reach and engage with their target audiences through a wide variety of platforms, including podcasts, social media, television, newspapers, magazines, syndicated news services, online news portals, financial trading sites, and radio.

Dedicated Services

“I can’t begin to thank you on behalf of the Nike event. Everyone here was thrilled.”

– John Bailey

Nordstrom Corporate Communications

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50k+ Editorial Contacts

We leverage print, broadcast and social media contacts, to position a variety of businesses where they matter most.

70k+ Content Creation

We employ news writing techniques to create strategic content that tells client stories in compelling ways.

Business Strategy

Our public relations strategies focus on a level of responsiveness and personalized service that many larger firms cannot match.

Crisis Management

We safeguard reputation with proactive strategies, and effective communication to mitigate risks and challenging situations.

SEO Leads

We drive more organic traffic to your website, helping you rank higher in search engines such as Google.
Museum of City of New York 400

Brand Identity

Branding and brand management. We specialize in corporate and personal image building with an emphasis on influential media  and reputation management.

Web Development

We draw on decades of high-profile communications and marketing experiences to improve the online presence of our clients.

Digital Marketing

Using data-driven analytics, we connect your brand with the right audience to drive measurable online results.

Online Presence

In today’s digital age, a weak or nonexistent online presence can result in lost opportunities. A Google study found that 50% of consumers who conducted a local search on their smartphone visited a store within a day, and 18% of those searches resulted in a purchase. It’s important to actively manage and maintain your online image to ensure that it accurately reflects your business, resonates with your target audience, establishes your brand, and drives business growth.

That’s where NewsMark Public Relations makes the difference for our clients. We work to create and maintain a strong online identity for our clients by helping them develop and implement a comprehensive digital marketing strategy. This includes creating, optimizing, and maintaining a professional website, leveraging social media platforms, engaging content creation, and being listed in relevant review sites and online directories. In this way we help our clients effectively connect with their desired audience, solidify their brand identity, and increase business through their digital presence.

Featured Website Projects

Promoting Cash Flow Services For Truck Operators – a compelling niche in the $800 billion trucking industry.
website development project by NewsMark Public Relations

“NewsMark Public Relations has done an excellent job in both the content creation to explain our message, and the welcoming design of our new website,”

- Mary Jo Buchanan

President, Benjamin, Buchanan & Associates.

Promoting Resort Lifestyle in Mexico
website development project by NewsMark Public Relations

This project website for resort lifestyle in Puerto Vallarta, Mexico, is built on the premise that, for many, the practice of continuosly scrolling through website content has become the norm. The “infinite scroll”, on many social media sites such as Facebook and Twitter allows users to continuously scroll up or down a page on their mobile devices. We applied the Infinite Scroll to this project because our research revealed that a larger number of site visitors were using mobile devices. The result: a significant increase in mobile traffic!

Our clients like that we do what we say we can do

Here's a look behind the scenes

Country Club PR

Mark Hopkinson interviews some BallenIsles Members for TV series on Club lifestyle.

Law Firm Reputation

This law firm turned to NewsMark Public Relations 12 years ago. They remain a valued client today.

The Tiger Effect

Tiger Woods  created even greater viewing audiences for the client TV spots we ran during the PGA Tour.

Let’s Get Your Story Told

We’d love to hear about your needs. Just fill the form below so we can arrange a good time to connect.