BallenIsles Country Club Featured on Times Square Billboard
On January 31, NewsMark Public Relations issued a press release celebrating the Club’s latest Award, headlined: “BallenIsles Country Club Crowned ‘FACILITY OF THE YEAR.” Embedded in the release was a photograph of the award presentation to BallenIsles Management and Club President by Troon Executives.
The Club was delighted that the photograph and headline were displayed in the news feed rotation on the 7,400 sq ft Reuters Sign in Times Square. The Reuters Sign soars 23 stories into the sky above Times Square, and is the world’s largest digital display system, reaching more than 1.5 million people per day. The digital billboard features a rolling roster of photos throughout each day accompanied by news release headlines.
As part of its press release distribution services for clients like BallenIsles, NewsMark Public Relations has contracted with a number of newswire services that deliver financial news to the stock market. This service is part of a premium package that includes press release and photo distribution to print and broadcast media outlets – as well as digital delivery to news web sites and archival services used by media globally to download images. Photos are also rendered on more than 175 Web sites, including the Los Angeles Times, ABC Television affiliates, MarketWatch and Yahoo!.
In the past three months, BallenIsles has broadcast press releases, covering the Venus Williams/Brenda Schultz McCarthy Tennis Exhibition, Les Grandes Dames Tennis Tournament and the Troon Facility of the Year Award which have been picked up and featured on more than 200 media websites.